Trends

cross-platform virality dashboard · new signals slide in at the top the moment we see them

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TikTok

$NTEQ leads by fresh

Live

143M

Plays

14.7M

Likes

378M

Heat

$KHABYMORSIM12s

Khaby: Not a good morning84K

khaby's silent reaction comedy on a busy morning. crossover audience between gen z and global meme circuits.

12.4M1.6M479

$ZACKHGRTSIM44s

Zach King: Hogwarts Wizard1.2M

the most-viewed video in tiktok history. a self-deprecating broomstick illusion that owns its own gravitational ticker.

2.2B61M1.7K

$ESPNCOLDSIM1m

ESPN: Cold Football Move12K

espn re-cut of a stadium clip that broke containment. sports highlight + clip-economy crossover.

9.4M155K3.3K

$RAMSAYPKSIM2m

Gordon Ramsay: Quick Pickle5.1K

ramsay does the recipe-tok format. lo-fi kitchen vid, high-status chef. brand-rec play.

1.6M42K2.1K

Instagram

$SMKBOX leads by fresh

Live

187M

Plays

2.6M

Likes

219M

Heat

cristiano · louis vuitton

$RONLVTKSIM8s

Cristiano · Louis Vuitton212K

ronaldo-LV collab post — annie leibovitz photography. one of the highest-engagement male athlete posts on the platform.

31M3.1M1.2K

insta360 · capture it all

$INSTA360SIM21s

Insta360 · Capture It All9.4K

brand reel from insta360 — go 3s teaser tied to mother's day. high engagement-per-impression on the explore page.

4.4M82K3.7K

emilio · titanic duet

$EMIPIANOSIM34s

Emilio · Titanic Duet21K

spontaneous duet with a 3yo singer on titanic — emotional-creator format. classic ig wholesome viral.

12.6M240K4.2K

milne lage dil

$MILNEDILSIM1m

Milne Lage Dil3.8K

hindi singing reel — kishore mondal. regional viral that cracks ig's global trending feed.

1.1M26K372

YouTube

$SUB4M leads by fresh

Live

181M

Plays

2.9M

Likes

216M

Heat

psy - gangnam style

$GANGNAMSIM0s

PSY - Gangnam Style5.3B

psy - gangnam style — pulled from the live youtube most-popular chart. one of the few feeds where view counts are public-sourced rather than synthesized.

5.3B5.3B725

luis fonsi - despacito ft. daddy yankee

$DESPACISIM1s

Luis Fonsi - Despacito ft. Daddy Yankee8.7B

luis fonsi - despacito ft. daddy yankee — pulled from the live youtube most-popular chart. one of the few feeds where view counts are public-sourced rather than synthesized.

8.7B8.7B4.1K

ed sheeran - shape of you

$SHEERANSIM2s

Ed Sheeran - Shape of You6.4B

ed sheeran - shape of you — pulled from the live youtube most-popular chart. one of the few feeds where view counts are public-sourced rather than synthesized.

6.4B6.4B126

justin bieber - sorry

$JUSTINSIM3s

Justin Bieber - Sorry3.9B

justin bieber - sorry — pulled from the live youtube most-popular chart. one of the few feeds where view counts are public-sourced rather than synthesized.

3.9B3.9B3.4K

Facebook

$DADJK leads by fresh

Live

119M

Plays

3.4M

Likes

184M

Heat

$UNLDSTCHSIM4s

UNILAD: Messed Up Stretch18K

fitness fail clip surfaced by unilad. classic facebook-watch flywheel: short, loopable, cringe-pinned.

9.6M212K2.6K

$UNLDHOLDSIM17s

UNILAD: Hold On Tight14K

viralhog travel-fail repost. unilad's specialty: licensed user-cam clips printed at facebook scale.

8.2M176K3.7K

$UNLDINCVSIM28s

UNILAD: Any Inconvenience11K

animal reaction clip. evergreen "me at any inconvenience" meme format — one of fb's highest CTR templates.

6.4M121K3.9K

$UNLDFRDYSIM41s

UNILAD: Friday Then6.8K

deep-cut unilad documentary on the "it's friday then" dance — meta-content about a viral, becoming viral.

3.7M84K3.0K

$ELONQT leads by fresh

Live

248M

Plays

19.1M

Likes

512M

Heat

jack: just setting up my twttr

$JACK1STSIM2s

Jack: just setting up my twttr44K

the first tweet. the canonical genesis-block of twitter culture. permanent provenance.

186M212K2.1K

elon: buying coca-cola

$ELONCOKESIM14s

Elon: buying Coca-Cola180K

post-twitter-deal shitpost. one-liner that moved every meme account on the platform within minutes.

42M4.9M2.2K

$ELLENOSCSIM31s

Ellen · Oscars Selfie61K

the bradley-cooper selfie. for years the most-retweeted post ever — peak shared-attention era of x.

78M2.5M4.6K

$NUGGSSIM48s

A Man Needs His Nuggs12K

the carter wilkerson nugget tweet. crashed wendy's CRM and minted a generation of brand-engagement tactics.

21M880K544